Don’t stress about it. Start with keeping a bird’s eye view on your Ecommerce Key Performance Indicators (KPIs). The more in-depth statistics you can measure, the more data you’ll have that will help you make important business decisions.
On the other end of the spectrum, see what copy your competition uses when advertising their products on social media or in Google AdWords. Ad copy is the most concise and result-oriented type of copy out there. You should be able to find some gems examining it. .
According to their website, WordPress powers 27% of the internet. And there’s a reason for it. WordPress is the easiest content management system out there (in our humble opinion) and is super reasonably priced. It’s free for personal use, but the best package for small businesses starts at $8.25/month.
Well, I know this is a cheesy line, but the truth is Groove was pre-launched in the beta stage during COVID time. Founders thought to give free accounts to newbie marketers as a way to give back to the community till the time the platform is in the beta stage.
Use paid ads to get more followers and show your ads to potential customers – As mentioned above, one of the best ways to raise brand awareness and start making product sales is through Facebook paid ads.
As you can see, online courses can be a great way to scale your business without having to take on more coaching or consulting work.
If you have seen ClickFunnels, Kajabi, PayKickstart or Kartra, this is WAY better, more cost effective, and includes MANY more features and tools. You can run your whole organization on it. GrooveSell GroovePages GrooveMember GrooveMail WebinarGroove GrooveVideo
This all might sound weird at first, so I should probably clarify one thing. The goal here is not to piggyback off your competition and do exactly what they are doing. Instead, you’re going to take advantage of the work they’ve put in to build their businesses, and try integrating some of their good practices into your business.
There's a bunch of information on the internet about how to market an online business, but this section will focus on the essentials you should absolutely have, regardless of the software or platforms you use.
Social media is almost certainly here to stay, and those with marketing experience and the savvy to understand and navigate multiple platforms are great candidates for a social media marketing business. This venture requires more than just an enthusiasm for social media. Successful social media marketers have a deep understanding of people, how and when they interact with various platforms, how to reach specific demographics, what type of content works best where, and how various platforms evolve over time.
The steps for starting an online business that succeeds in the long term include:
Here’s all of the contributors on the panel at CuddleXpo in Chicago presenting how we came up with the Code of Ethics for Professional Cuddling. Back left to right: Maryelen Reid, Madelon Guinazzo, Samantha Varnerin (me!), Samantha Hess, Jean Franzbleau, Fei Wyatt, Janet Trevino. Front left to right: Keely Shoup, Lisa Meece. Photo credit Rellian Chen Merrin
Sure, the idea of putting your feet up while a third-party company takes care of your fulfillment is pretty enticing.
GroovePages have solved this issue once for all with their new state of art coding. The technology they use as a framework for websites is much faster and much more efficient than vas majority of other platforms and content management systems for building blogs and websites.
Make sure to let your customers know about your migration and use your best customer service skills to help them navigate the changes. This will keep your customers coming back, even online.
If you want to learn more about the GrooveFunnel affiliate program, you can check out my article on that here. I also have some really cool bonuses, for those who are interested in making money with GrooveFunnels. Go ahead and leave me a comment in this article or reach out to me for that.
If you just need to manage a team of workers that don’t need too much coordination, a messaging app like Slack should suffice. However, if you need to frequently hold conferences and presentations, a more complex tool like Teams would serve you better.